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WishList Insider – Forum Focus 398

Reward vs. Discount.

Which would you prefer?

It might be difficult to answer that question without a bit of context. But do you think you would rather receive a free gift or would you like to pay less for something?

Both options can be beneficial to the recipient.

This brings up another question. It might even be the more important question.

Is there a higher perceived value to a reward or a discount?

Which one is more attractive to members.

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