Take a moment and picture me for a minute…
How many of you can see my smiling (and bearded) face in your head right now 🙂
Most Insiders reading this would probably recognize me if I walked by them on the street and why is that?
There are a few reasons actually. Being able to identify yourself to members is important (and we’ll address why in a moment).
Are you “visible” within your site? You should be.