We take a look into the WishList Insider Forum and share an interesting and informative selection. The Forum Focus post can be accessed on the Home page.
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This topic falls into a familiar category.
In fact, it is a simple statement that says a lot.
If you have ever joined us during one of our monthly All Access Calls, you’ve likely heard one of us even say it a few times during the broadcast.
“That’s a good question”.
This seems to be the common (and valid) response when a question is posed that generates solid talking points. A good conversation can usually find it’s origin in a recently asked question.
In this case, that question is…
When do you make the pitch for the sale?
That really is a good question.
Most new membership sites share a common goal.
They want to attract as many new members as possible.
More members means more people consuming the content and gaining value from it. This can lead to positive word of mouth from satisfied customers and more potential members registering.
The majority of membership sites are looking to increase their numbers so additional methods to attract sign ups get put into play.
Maybe a webinar series or email campaign to promote the site.
Whatever the case may be, the ideal situation is a steady stream of members joining the ranks.
The next question becomes very important.
How do you keep those members?