Some of the most effective marketing methods are used within political campaigns and the US Presidential race is certainly no exception. We touched on this in the previous article in this series.
Due to exactly what is at stake, it’s no wonder each side uses high-confidence techniques that they believe are certain to lead to a victory.
Refined versions of these same techniques can be used to promote your own membership site with similar results.
The main difference being that your members cast their “votes” by trusting you and deciding to join your membership.