Archive | audio

[Audio Lesson] How To Compete With Free Content

Every membership site can compete with free content by adopting 3 content fundamentals.

I (Stu) discovered this when trying to find meals my wife and I could cook for our family that would be healthy but also that wouldn’t take a lot of time to prepare.

Now there were millions (yes millions) of search results when I typed in “healthy meals” and “healthy recipes”.

But there was one site that immediately caught my eye.

So how did it stand out?

Note: A One Page Summary and a full Transcript of the Audio Lesson are also included.

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[Audio Lesson] Manage Expectations

What causes refunds and dissatisfaction among members who join your site?

The vast majority of the time it boils down to one specific thing – poorly managed expectations.

They were thinking you’d deliver “X”, and you delivered “Y”.

These mismanaged expectations create dissatisfaction.

The good news is this can all be prevented by answering four questions in your sales materials.

Note: A One Page Summary and a full Transcript of the Audio Lesson are also included.

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[Audio Lesson] How To Price Your Membership

Your content has been created and your site is setup and ready to go.

You’re about to release it to the world but one thing begins to start eating away at you…

How much should you charge?

There is a fine line between charging too much and not getting enough people in versus charging too little and not maximizing your revenue.

How do you find that sweet spot?

That’s what’s discussed in this audio lesson.

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Software: Audacity – The Best Free Audio Editor Out There

The many different audio editors available offer numerous choices but make it hard to decide which one is right for you.

Factor in your budget and you have the additional worry of wasting money on features you may not need for your audio editing.

For those who are worried about money and need a tool for quick and easy audio editing, consider Audacity. It’s free, powerful, and available for both Mac and PC, and consistently gets great reviews.

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