Inside The Insider – Episode 08

What’s been happening this week inside WishList Insider?

A NEW version of WishList Member was officially released this week! Yes, very big news 🙂 A couple of the new features are touched upon in this week’s episode, but keep an eye out for more info on all the new options soon.

Join our co-hosts Faye and Wray (in full holiday wardrobe) as they bring you the news with a decidedly home town flavour 😉

Translation: All the news you typically expect with a typical Wray and Faye spin.

They discuss…

  • The NEW version of WishList Member
  • A FREE Online Logo Maker
  • A large number of NEW Members to WishList Insider
  • Submissions are officially being accepted from Insider Contributors

Click below to view this week’s episode.

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Public Relations Mistakes

Public Relations (sometimes called PR) deals with creating and maintaining a public face for an individual or for a business.

It’s another form of advertising although it mainly deals with public image. I’m sure you know of a few PR disasters such as the BP Oil Spill, the Tiger Woods scandal and even older ones like the Exxon Valdez spill and the Tylenol tampering case from years ago.

While I hope you never have to deal with something so severe yourself, here are some PR tips that will help at any level.

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Who Needs a Haircut? Oh, and Some Membership Stuff Too!

How many people reading this article need a haircut at the moment?  I’m getting to that in between stage where my hair is just getting a bit too long to do what I would like it to. 

Whenever I start to think about getting a trim, I think back to when I used to get my hair cut as a little kid at a local salon (my mom would typically take me, so I didn’t go to the barber 😉

Wait a minute.  What could the current length of my hair possibly have to do with WishList Member or a Membership Sites in general?  Read on to find out!

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How to Protect Yourself From Disappearing Webmasters

“Help! My webmaster left and I don’t know how to get into my site!”

I hope that you’ll never have to say that. In most companies, the webmaster is the only person with the login information. Besides being keepers of the keys for your site, they’re usually the only ones with information for the e-mail, domain registration, advertising accounts, etc. The list goes on and on.

If you want to avoid being without a key to your own business, read on.

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Inside The Insider – Episode 07

What’s been happening this week inside WishList Insider?

Well, apparently some pretty surprising stuff if Faye’s reactions during this week’s episode are any indication.

Join our co-hosts Faye and Wray (one dry and one wet) in their new outdoor location as they look back at the week that was.  Some of this week’s topics may just surprise you.  Faye certainly thought so.

Translation: Faye gets surprised.  Wray gets wet.  A lot.

They discuss…

  • A BIG Announcement you have been waiting for
  • The earthquake that was felt at the Canadian WLP office
  • A potential Podcast from the WLP team
  • Some First Time Commenters and recent WishList Insider sign-ups
  • Custom Graphics and Copyright Infringement
  • A shocking lunch order

Click below to view this week’s episode.

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How to Attract More Members Even in a Down Economy

We have all heard the reports of how the economy is getting back on its feet and then bam!

Dow Jones is reporting another crash in this or that. The Euro Dollar is failing. More people are laid off from their jobs daily.

This kind of news can make a person wonder, “How in the world am I going to keep my members, not to mention attracting new ones?”

Well, retaining existing members and attracting new ones all depends.

First, ask yourself two simple questions:

1. Who is my targeted audience?

2. What price am I offering to this targeted audience?

Read on for answers to these questions.

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5 Landing Page Tips for More Conversions

A “Landing Page” is the page that web-surfers usually visit after clicking an advertisement or visiting a squeeze page.

A “Squeeze Page” is a smaller and more direct landing page usually used to capture information such as an e-mail address or other contact information.

In short, a landing page is a sales page that convinces someone to do business with you. It’s your best foot forward and you usually have enough space to describe the merits of your membership site (or business).

Most successful businesses use them instead of the root URL where visitors can get lost.

So now that you know what they do, here’s how to create a more effective landing page…

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