Inside The Insider – Episode 24

What’s been happening this week inside WishList Insider?

Things are looking “up” in the WLM offices this week.  Way up.  Literally.

A new toy was discovered that gets some use during the latest instalment of Inside the Insider as Faye and Wray report on the weekly happenings.

They discuss…

  • A very cool Password Storage Tool
  • Updated Video Tutorials in the Customer Center
  • A Post by Stu regarding Your Personal Brand vs. Company Brand
  • Last chance to suggest Halloween costumes for Faye & Wray

Click below to view this week’s episode.

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Your Personal Brand vs. Company Brand

Recently there was a good article posted on Inc.com with best-selling author Gary Vaynerchuck (who we interviewed last year).

In it, Gary argues that we should all look to build our “personal brand” (more so than your “company brand”).

Here’s the article:

http://www.inc.com/articles/2010/10/gary-vaynerchuk-on-personal-branding.html

While I agree in many respects, I also think it’s important to maintain a balance between building the “personal” vs. “company” brand for 3 main reasons:

  1. It’s the responsible thing to do
  2. It’s the smart business move
  3. It’s less stressful for YOU

Here’s what I mean…

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WishList Insider – Forum Focus 04

We realize a lot can happen throughout the course of a week.  Everyone can become busy with a little of “this” and a lot of “that” during their day to day lives so it’s not always easy to keep on top of all the useful and helpful posts within the Insider Forums.

For these reasons we have decided to apply some focus to a number of posts each week that we believe can benefit our Members.

Read on for summaries and links to this week’s “Forum Focus” Posts.

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Sound Audio Ideas – Tips for Great Audio Products and Content – Part 1

More businesses are embracing marketing opportunities by making audio products available. Examples include a CD set of business secrets, online audio (normally available on the site only) or more commonly podcasts (audio files you can download and listen to at your leisure).

Audio products are usually used by businesses that want another stream of income, another way to promote and communicate, and even by businesses that communicate poorly via text and feel more comfortable using spoken word.

So what makes a good audio product, be it a CD set or podcast for your business?

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The Essentials: Maximizing Membership Profits

In every business, success can usually be boiled down to a handful of “essentials”.

The fundamentals.

The nuts and bolts of what it takes to succeed in that market with that business.

Running a membership site is no different.

In part 1 of this article we will first focus on the most important (in the beginning) “ESSENTIAL” for Maximizing Membership Profits.  Part 2 and 3 will focus on other “essential” areas for long-term membership success.

So let’s get started shall we?

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Inside The Insider – Episode 23

What’s been happening this week inside WishList Insider?

The office is excited about the upcoming Wishie awards and the iTi crew wants to get in on the action!  Well, Wray does at least and he is eyeing the “Most Unusual Membership Site” category…

Translation: Faye puts up with more shenanigans as the comings and goings of the past week are presented 🙂

They discuss…

  • Time Based levels for WishList Insiders
  • A Membership Calculator that does the work for you!
  • A follow up to last week’s One Time Offer Video Tutorial
  • Halloween Costumes!

Click below to view this week’s episode.

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WishList Insider – Forum Focus 03

We realize a lot can happen throughout the course of a week.  Everyone can become busy with a little of “this” and a lot of “that” during their day to day lives so it’s not always easy to keep on top of all the useful and helpful posts within the Insider Forums.

For these reasons we have decided to apply some focus to a number of posts each week that we believe can benefit our Members.

Read on for summaries and links to this week’s “Forum Focus” Posts.

Continue Reading →

Video Tutorial: How to Add a “One Time Offer” with WLM – ADVANCED Version

Today’s video tutorial takes a more advanced look at including a “One Time Offer” to your WishList Member site based on a Member’s cookies. 

You will find out how to allow a once offered page to appear to a specific Member a single time.

This is a more ADVANCED level tutorial with some knowledge of code needed to accomplish this task.  Click Here for the BASIC version that requires no code knowledge.

Continue on to learn how to include a One Time Offer based on Member’s cookies.

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