WishList Insider – Forum Focus 33

We realize a lot can happen throughout the course of a week. Everyone can become busy with a little of “this” and a lot of “that” during their day to day lives so it’s not always easy to keep on top of all the useful and helpful posts within the Insider Forums.

For these reasons we have decided to apply some focus to a number of posts each week that we believe can benefit our Members.

Read on for summaries and links to this week’s “Forum Focus” Posts.

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How to Make Your Sales Letter FABulous (and Believable)

I wasn’t always a coder.

In fact, my first real job was as a salesman… a real, shirt-and-tie, face-to-face salesman. I started out part-time and made my way up to assistant manager.  Then eventually manager of my own store… shoe store, that is.

Yes, I can hear the Al Bundy cracks already (Jeff!).

A lot of people laugh when I say I worked at a shoe store and it was, by far, the greatest sales training experience I’ve ever had.

Al Bundy doesn’t help, but it’s also because most people think of Finish Line and Foot Locker when they think shoe store… and, laugh at the thought of one of those guys thinking they’re a “salesperson”.

It’s okay, we used to laugh too.

But I learned a LOT in regards to sales during that time and now I am going to share some tips with you that can help you sell your Membership Site.

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Don’t Know SEO? Find Out Why You Should!

If you do not know much about SEO – no worries!

You are about to get a quick explaination on what SEO is for and the basics of how to use it.

SEO stands for Search Engine Optimization and this is the process of manipulating the pages of your website, article or blog to make it readily available for the search engines.

This allows for these pages to be easily spidered and indexed.

So let’s take a look into the basics of SEO so that you can get started attracting new members to your site!

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The E-mail Trail to Improved Sales – Part 4

In previous articles (Part 1, Part 2, Part 3), I spoke about using e-mails as a path to increased sales, how to build up your e-mail list, and how to get people to open and click the links inside your e-mails.

All useful info which can be used to increase your members and bring in the profits.

Yet, the best e-mail in the world does nothing if it doesn’t reach its destination.

An undelivered email is effectively a beautiful symphony set at zero volume.

For those that think it doesn’t matter, even a 10% drop in deliver-ability can result in the loss of thousands of dollars.

Can your business survive with fewer sales? The more important question is do you want it to?

Based on some info shared by Heather Seitz (the “E-mail Queen” who built a successful real estate and marketing company), I have some great tips on increasing your E-mail deliver-ability.

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Inside The Insider – Episode 53

What’s been happening this week inside WishList Insider?

Co-hosts Stu and Wray welcome all the new Members who have joined this past week (another record-breaking number of sing-ups!) and talk about some exciting upcoming news.

Like what?

How about a brand new webinar scheduled for next week and a quick and easy way for you to access your WishList Member license info?

That’s just for starters! 🙂

They discuss…

  • A Webinar that our technical users are going to be excited about
  • Do you consider the impact of the words you use?
  • What can you learn from a comic book “nerd”

Click below to view this week’s episode.

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WishList Member API Tour Webinar Tuesday May 17th!

We wanted to let everyone know that we are presenting a webinar Tuesday May 17th, 2011 at 1pm EST to give a tour of the new WishList Member API.

This webinar will include presentations based on the new API and the WishList Products developers will be taking part to answer questions.

Note that this will be a technical webinar as it will be dealing with the ins and outs of the API that will allow for the WishList Member code to be worked with.

 We encourage you to register for the webinar in order to find out what can be done with this new tool.

WishList Insider – Forum Focus 32

We realize a lot can happen throughout the course of a week. Everyone can become busy with a little of “this” and a lot of “that” during their day to day lives so it’s not always easy to keep on top of all the useful and helpful posts within the Insider Forums.

For these reasons we have decided to apply some focus to a number of posts each week that we believe can benefit our Members.

Read on for summaries and links to this week’s “Forum Focus” Posts.

Continue Reading →

How Can a Comic Book Nerd Improve Your Membership Site?

I’ve been asked by a few people over the last little while (I’m looking in your general direction, Stu ;)) to write up a piece comparing the parallels running between the comic book industry and membership sites/communities.

Initially, you might think to yourself;

“What similarities can be found between my Membership site and a bunch of nerds reading about Thor and Superman punching stuff?”

Well, you might be surprised actually. And don’t worry, since I’m a self-proclaimed “nerd” myself, I can use that term 😉

Did you know that comic book readers/collectors are one of the most diehard groups of loyalists out there today? You would be hard-pressed to find another collection of individuals coming together with such passion each and every week.

Of course, the big questions is HOW can a comparison of these two groups help improve your membership site?

To borrow some comic book terminology; “Turn The Page For More!”

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Adding Protected Digital Downloads to Your Site Is Not Difficult

It’s common to think that uploading and managing files on a website can be difficult and time consuming.

Especially if you want to also protect those files from being seen by non-members.

Well, not only is it not all that difficult, it can actually be done pretty quickly and easily 🙂

Read on to find out how you can include protected digital files on your site to help deliver more valuable content to your members.

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Why Are Your Words Weak?

The power of words is one of the strongest forces on our planet.

Pick the right words and you send someone to the nation’s top office, get hired, implement social change, convince the cute person in class to go out with you, and yes, even charm people into giving you their hard earned cash.

But what if you aren’t good with words?

You could hire a professional copywriter. Many do, and it’s a fine solution, although an expensive one.

Writing and communicating well are arguably some of the best and fastest paths to business (and personal) success so why not take steps to improve your skills?

If you’re interested in growing your copy-writing skills (and reaping the success that goes with it), read on.

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