[Audio Lesson] How To Compete With Free Content

Every membership site can compete with free content by adopting 3 content fundamentals.

I (Stu) discovered this when trying to find meals my wife and I could cook for our family that would be healthy but also that wouldn’t take a lot of time to prepare.

Now there were millions (yes millions) of search results when I typed in “healthy meals” and “healthy recipes”.

But there was one site that immediately caught my eye.

So how did it stand out?

Note: A One Page Summary and a full Transcript of the Audio Lesson are also included.

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Turn Potential Members Into Real Members

If you are a membership site owner then you need to be an effective online marketer.

Even if you are an expert when it comes to advertising or getting the word out in person or print, you need to also generate online interest.

Typical marketing, network marketing, relationship building, advertising, content marketing – it’s all the same, right?

Wrong! It is not all the same.

Find out how the differences can affect your membership site.

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Membership Site Myths – Part 2

Whether you run an established site or are just getting started, you’ve certainly heard many Membership Site Myths already.

Especially, if you read Part 1 in this Series 🙂

These myths are either making you afraid to start your own membership site, or are giving you unrealistic expectations of what a membership site can provide you.

No matter how far along your site is, it’s important to be aware of common Membership Site Myths and know how to deal with them.

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Inside The Insider – Episode 164

We had one co-host in Canada and the other in the US but with the help of a camera phone and an internet connection they were still able to come together and deliver all the Insider news!

Check out what is covered in this edition of iTi:

  • The Winner Of Last Week’s Contest Is Announced
  • The NEW Bonus PlugIn
  • The Latest Audio Lesson
  • How To Raise Prices
  • Plus More!

Click through to watch the episode for all the details.

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[Audio Lesson] Manage Expectations

What causes refunds and dissatisfaction among members who join your site?

The vast majority of the time it boils down to one specific thing – poorly managed expectations.

They were thinking you’d deliver “X”, and you delivered “Y”.

These mismanaged expectations create dissatisfaction.

The good news is this can all be prevented by answering four questions in your sales materials.

Note: A One Page Summary and a full Transcript of the Audio Lesson are also included.

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Is Your Membership Site Branded?

Should you even bother branding your membership?

I know you’ve heard about “branding” your website or your business or even yourself. But should you apply this same logic to your membership site?

Well, the quick answer is “Yes”.

Your potential members need to know what your membership is all about. This leads to better conversions from site visitors to paying members.

I believe most who have a membership site want to be known. Am I right? Absolutely!

Here are some short, but sweet branding tips that should help.

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Inside The Insider – Episode 163

It’s CONTEST Time on this edition of Inside The Insider!

Co-hosts Stu and Wray deliver all the latest news and have some fun along the way 🙂

Here’s a sample of what is discussed:

  • The New Bonus PlugIn That Is Right Around The Corner
  • A Contest For Insiders Who Have Never Left A Comment
  • New Audio Lesson (Includes Download Option, One Page Summary and Transcript)
  • Tools To Help You And Your Members
  • Plus More!

Click through to watch the episode for all the details.

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WishList Insider – Forum Focus 143

It’s that time of the week again!

This is when we focus on 3 threads from within the Insider Forum.

  • How Can I Remove Comments From The Registration Page?
  • Should I Use An Affiliate Or Contest Option?
  • Why Are My Links Not Directing Properly?

Get the answers to these questions here…

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I Have Comments On My Registration Page

It’s always a good thing to see new comments popping up on your membership site!

Well, ALMOST always…

One instance when comments are likely not wanted or needed are on your registration form.

Typically, there shouldn’t be a comments section below your registration area but sometimes one will appear. Do you know why this might happen and how you can remove it?

Learn how by following the steps posted by an Insider within this conversation.

This quick fix could save you headaches down the line.

———-

Invitation + Referrals

Have you ever considered offering prizes or incentives to your community if they can recruit new members?

If so, the real question then becomes HOW can you do this?

There are affiliate or contest options currently available (one Insider suggests a couple of plugins that could help).

Allowing members the ability to earn rewards for inviting others to join your site can be a quick way to build your community.

We encourage your to check out this forum thread to see what may fit your needs or tell us what is already working on your site.

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Infusionsoft Emails Not Linking Directly To Membership Level

Here is a “Quick Hit” from the Forum 🙂

For those who use Infusionsoft with their membership site, have you ever had issues with links not directing properly?

Maybe these links direct to a dead end or send everyone to your home page.

Either way, these links aren’t sending members where they should be.

If so, this conversation in the forum may have a very fast fix for you.

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