Tag Archives | strategy

Keep Control of Your Membership Site – Part 1

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History is full of people who’ve lost their intellectual property or their business.

This can happen for various reasons like lack of foresight or nefarious business partners.

While you may be lucky enough to have no ambiguous contracts or bad partners, you could still lose your membership site (and therefore your livelihood) if you aren’t careful.

The real tragedy is that with just a bit of planning, the previously mentioned people would be enjoying the fruits of their labors instead of seeing their creations held hostage.

So how can you protect yourself and keep your membership site safe and sound?

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The Conversion 5 Factor

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Sometimes we assume that the most time consuming aspect of starting a new online business is the creation of the actual website. As many WishList Members users know, this doesn’t need to be the case.

But even if you are able to quickly create an awesome membership site, there are other extremely important factors to remember once you put up the “OPEN” sign…

How are you going to attract (and keep) new members?

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WishList Insider – Forum Focus 83

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There can be uncertainty when launching a membership site…

  • “Is my content good enough?”
  • “Will anyone sign up?”
  • “What if they don’t like it?”

This week’s forum focus looks into a pair of threads dealing with these types of anxious feelings and how to deal with them. The bottom line being that the other side of the coin exists as well…

“What if they LOVE my content?” :)

Also: How to make sure your videos play smoothly!

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Do You Fear Change?

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Do you get anxious when you find out there will be a change in your life?

Does your forehead bead up with sweat? Does your heart rate increase?

Even though this is likely not a desired reaction, it’s actually normal to feel this way.

Some people are quite well equipped to handle whatever comes their way with an almost “magical” calmness. While others experience the opposite extreme and go into “panic mode”.

So what the best way to handle change?

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Don’t Know SEO? Find Out Why You Should – Part 2

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I wrote an article for WishList Insider called “Don’t Know SEO? Find Out Why You Should!” and received a few requests for more information about DIY SEO.

This article addresses even more options for you to boost your search engine rankings.

If you are wondering how you can climb the search results ladder, this article is for you.

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Why Should You Care About QR Codes? – Part 2

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Think back over the last week or so.

Did you see a strange box similar to the one located on the top right of this post?

Since more and more companies are using QR codes, chances are pretty good that you did see one (or a few).

Now the question is; How can you emulate the big companies’ success with QR codes within your own membership site? It’s much easier than you might think.

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Why Should You Care About QR Codes?

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If you’ve ever seen one of those squares with a random assortment of smaller squares, then you’ve probably seen a QR Code.

Similar to bar codes on packages, these coded squares allow you to transfer information which triggers an action.

If you want someone to visit your website, download a file, or even make a phone call, you can do it all with QR Codes.

The BIG question is; “What advantages and disadvantages are there with QR Codes and your Membership Site?”

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How To Overcome Member Roadblocks – Part 1

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As any membership site owner knows, simply having a potential customer visit your site doesn’t result in automatic sales.

Sure, most arrive because they’re interested in the subject matter but a qualified lead isn’t a guaranteed purchase. Just look at your leads verses your new signups for proof of that.

So what are the most common customer objections and concerns when it comes to making a purchase? How can you overcome these roadblocks and get more sign-ups?

Let’s find out…

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The Unstoppable Power of Red

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When you roll up to a traffic light and it’s red, what do you do?

Hopefully you apply the brakes and come to a safe stop. Then when the light turns green, you know that you are free to move forward again.

We all know the rules of the road and that red means “stop” and green means “go” but it’s interesting to point out that red can be used to get similar results within your membership site.

The power of learned behavior (along with the power of perception) are very powerful tools every membership site owner should be aware of.

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Biting Off More Than You Can Chew – Part 2

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Do you remember that recent article about my dog taking such a big bite she almost choked?

Okay …. Well, the point was actually more about taking on too much as a new membership site owner than it was about trying to calm down my over-excited (and very hungry) dog.

Maybe you are exclaiming; “Oh no! I have already bit off more than I can chew! Now what?”

Are you are one of the overly excited new membership site owners? Did you try to do everything at once?

We’re going to look into how you can deal with those big bites that you’ve already taken.

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